Trade Show Booth Design How can you turn a standard 8’x10′ booth into an inviting and engaging space? Create a virtual “home”, of course! Art Director, Tracy Brooks, designed a fun, interactive, “talk of the show” booth for Great Kids, Inc. with this virtual living room to interact with conference attendees at the Prevent Child Abuse America Conference/Healthy Families America in Milwaukee, September 16th-18th and the ZERO …

Dear Friends of The Creative Company, We’re already in the fourth quarter of the last year of this decade. I’m also celebrating my 52nd year around the sun today, October 16th. Important days like birthdays and holidays provide milestones and markers for all of us. Do we like the story we’re living? Would we change anything? Are our values and our stories …

Scenario: Congratulations! You have just landed an interview with a local TV station or newspaper. Now what? With media outlets’ 24-hour news cycles, getting your message broadcast—and received—the way you want can be tricky. Organization and business leaders often mistakenly assume that because they know their companies, industries, and products so well, they can handle a media interview. However, even …

Dear Friends of The Creative Company, Creating a compelling narrative and communicating well and often, these are all things that brands must do in the age of speed. Research shows that you only have six seconds to capture someone’s attention on a website. Too much noise and you’ll lose them at “hello”. Your messaging must be crystal clear. We’ll show …