What is Your Story?

Get the news out about your organization with the help of Wisconsin’s top public relations agency.

 Public Relations That Moves the Needle Forward

You can access a team of specialists with experience, tools, and relationships to drive results quickly at The Creative Company.

Organizations turn to The Creative Company during key times of growth, change, product launches, grand openings, and for ongoing strategic support. Whether facing increased competition, regulatory challenges, leadership pressure, or a PR crisis, we help you navigate complex situations with clarity and confidence. Our team brings decades of experience on both sides of the news desk, crafting messaging that resonates with stakeholders, strengthens brand perception, and drives fundraising and public awareness. If you don’t choose the narrative, someone else will — we’re here to make sure your story leads.

The Creative Company is Your Firm for Brand Building, Reputation Management and Impactful Public Relations

Multicolored triangular icon with layered segments and a green circle at the top
Tailored to Your Needs

We’ll conduct a thorough discovery process to understand your business, goals, values, and challenges. We’ll also do market research so we know your competitors’ positioning and how we can differentiate your brand in the marketplace. This foundation ensures strategies align.

Colorful segmented circle icon with overlapping red, teal, and yellow shapes
We Build Real Relationships

PR is about so much more than the press release. It’s about relationships. We have access to every reporter in the country and every story they’ve written or produced. We’ll connect with key industry, local, and national news sources building strong relationships that are win-win.

Colorful vertical bar chart with four ascending bars in yellow, blue, green, and red
Proven and Accountable

Our earned media suite provides quick, accurate results, to track, analyze and share your earned media coverage. We provide customized reports, 24-7 news monitoring, and best-in-class public relations and sentiment measurement.

Save Time, Gain Respect and Make an Impact Instead of Sending Press Releases that Don’t Get Noticed

Icon of a digital dashboard with pie chart, bar chart, and data rows
Access to a comprehensive public relations toolbox

We provide regular media report cards to measure ROI, identify areas for improvement, demonstrate value to your stakeholders, and benchmark performance against your competitors.

Icon of two people lifting another in celebration, symbolizing success and teamwork
Cost-Effective Expertise and Peace of Mind

You’ll enjoy access to our seasoned team of experienced public relations professionals without incurring the costs of hiring and training an in-house PR team.

Conversation icon illustrating dialogue or customer support interaction
Tell your story at the right time to the right journalists and influencers

Focus on doing what you do best by investing in our established relationships with the media, expertise in writing press releases and pitching, and our suite of PR tools.

Security badge icon representing performance assurance, reliability, and system protection
Be Risk Aware and Prepared

There are any number of scenarios that are expected to heighten activity and scrutiny in 2025, requiring careful communications planning and response preparedness. With our suite of tools and expertise designed to help mitigate and manage reputational risk, you will receive a customized approach aligned with your organization’s specific crisis communications needs.

Case Study

Ascendium Drives Giving Tuesday Awareness with Media Push

The Creative Company helped Ascendium spotlight 20 local nonprofits through compelling messaging and targeted media outreach during a highly competitive Giving Tuesday window.

Collage of media exposure and education including magazines, newspapers, and a classroom presentation on media coverage

“There was an immediate connection with The Creative Company. The work they have done to support the nonprofit community really resonated with our team. That understanding of Madison’s nonprofit community, the people and organizations we work with, was important. The main benefit of working with The Creative Company is it’s somewhat of a full package, as consultants, as strategists ,” and allows us to rely on the relationships that they have with media; their tenacity with media relations and outreach and then coordinating all of the interviews.

Brett Lindquist
Ascendium Education Group, Inc.

“There was an immediate connection with The Creative Company. The work they have done to support the nonprofit community really resonated with our team. That understanding of Madison’s nonprofit community, the people and organizations we work with, was important. The main benefit of working with The Creative Company is it’s somewhat of a full package, as consultants, as strategists,” and allows us to rely on the relationships that they have with media; their tenacity with media relations and outreach and then coordinating all of the interviews.

Brett Lindquist, Vice President - Communications and Community Engagement | Ascendium Education Group, Inc.
Brett Lindquist
Ascendium Education Group, Inc.

Thanks for treating Red Caboose as a true partner , and not just an account. You’re the best! I really appreciate everything you and The Creative Company did to help Red Caboose’s Grand Opening be such a grand event. The media coverage was among the best I’ve ever seen for a nonprofit grand opening. I could tell that this was more than an assignment for you; it was fun, special, and worthwhile.

Steve Goldberg
Capital Campaign Consultant, Red Caboose Child Care Center

Thanks for treating Red Caboose as a true partner, and not just an account. You’re the best! I really appreciate everything you and The Creative Company did to help Red Caboose’s Grand Opening be such a grand event. The media coverage was among the best I’ve ever seen for a nonprofit grand opening. I could tell that this was more than an assignment for you; it was fun, special, and worthwhile.

Red Caboose
Steve Goldberg
Capital Campaign Consultant, Red Caboose Child Care Center

“We’ve worked with The Creative Company for years and have definitely gotten our money’s worth! They are on top of things, insightful, flexible, and easy to work with. They are innovative and help us to be innovative too!

Brendon Smith
Communications Director, Willy Street Co-op

“We’ve worked with The Creative Company for years and have definitely gotten our money’s worth! They are on top of things, insightful, flexible, and easy to work with. They areinnovative and help us to be innovative too!

Brendon Smith, Marketing & Communications Director | Willy Street Co-op
Brendon Smith
Communications Director, Willy Street Co-op

How to Get Started With Our Experts

Tell Us What is Holding You Back

What success looks like to you? The next step is to submit the form below or call us at 608-442-6336. From our first conversation, we began researching your business, competitors, and industry.

Collaborate & Choose Your Public Relations Package

We’ll develop a plan that is right-sized for your goals. Our plan will include pricing, timelines, a detailed view of what a partnership with The Creative Company would look like, all geared toward your success.

Reap the Benefits of Our Proven Process

Work side-by-side with a team of experienced public relations professionals and enjoy access to public relations expertise and all of the talent and expertise of a full marketing department.

Confidently Celebrate Exceptional Results

Enjoy the benefit of having a public relations plan and expertise perfectly tailored to your current needs. Trust our expert team to lead your PR efforts, giving you peace of mind to focus on your organization’s success.

Outsource Your Marketing. Get Results.

Let’s Build Things Together.

Next Steps: Get Your Free Estimate

To get your estimate:

Here are a few signs it might be time to bring in strategic communications experts:

  • Something feels off, but you can’t quite name it
  • Your reports or messaging aren’t adding up
  • Competitors are landing the speaking gigs you want
  • You’re ready to raise brand awareness and enhance your reputation
  • A new product or service is launching
  • You’re managing a crisis—or preparing for one
  • You want to be seen as a thought leader in your space
  • You’re seeking to attract investors, partners, or donors
  • You’re gearing up for a capital campaign

We serve mission-driven organizations and businesses in Madison, Wisconsin—and across the country.