Insights From Our Team

Curated thoughts and updates from our newsletter

Most Recent Article

From Clicks to Foot Traffic: How Geofencing Turns Online Ads into Real-World Results

Oct 13, 2025

Tired of paying for clicks you can’t connect to results? Learn how geofencing from The Creative Company drives verified in-store conversions.

The Creative Company blog graphic promoting an article on how geofencing advertising helps local businesses turn online ads into measurable in-store visits. Features agency branding and a Madison, Wisconsin marketing expert.

From Clicks to Foot Traffic: How Geofencing Turns Online Ads into Real-World Results

Laura Gallagher to Represent Wisconsin Small Businesses at the Goldman Sachs 10,000 Small Businesses Summit in Washington, D.C.

August 2025 Newsletter

Finding Gold in the Small Wins: How Tracking Niche Leads and Small Optimizations Creates Big Opportunities with Google Ads

Making Headlines: A Big Win for a Local Icon

July 2025 Newsletter

June 2025 Newsletter

How Public Relations Boosts Organic Traffic & Impacts SEO

If your brand isn’t clear, your sales message won’t land. Here’s how we make it connect.

11 Top AI Tips for Nonprofits to Save Time & Money

May 2025 Newsletter

Public relations training article promotional graphic featuring a woman smiling outdoors, with the headline “From Nervous to Noteworthy: Media Interview Best Practices” by The Creative Company in Madison, WI.

Media Interview Best Practices

Handling a PR Crisis in the Digital Age

Photo and title of the article with ChatGPT Impacts on Local Search, by Craig Hadley, Madison, WI.

“Found You on ChatGPT”

Promotional graphic celebrating six PRSA public relations awards won by The Creative Company in Madison, WI at the 2025 WisCOMsin Awards.

Celebrating Excellence: Six PRSA Awards for The Creative Company!

April 2025 Newsletter

Navigating a Crisis with Public Relations

Creative Company Selected by Executives as One of the Best Firms in Madison

December 2024 Newsletter

Media Training – How Do I Make the Most of Every Interaction

Preparing a Crisis Holding Statement: A Proactive Approach

The Creative Company Wins Gold in the 2024 MarCom Awards

Identifying Stakeholder Groups in Crisis Communication: Understanding Expectations and Experiences

Recruiting Top HR Talent? We Can Help.

Bringing A House Back to Life: The Making of ‘Home Again – A Restoration Story’

The Creative Company Takes Home a Telly Award

From Pitch to Page one: A PR Case Study

Breaking Up is Never Easy – Goodbye Andes Candies (It was us, not you)

Revitalize and Reignite Your Content Strategy: A Guide to Content Republishing

The Creative Company Wins Platinum in the 2023 MarCom Awards

Should QR Codes Be Part of Your Video Marketing in 2025?

The Advantages of Being Present

7 Nonprofit Marketing Strategies to Unlock the Power of Year-round Giving

7 Steps to Plan & Launch a New Product on Social Media

From Clicks to Foot Traffic: How Geofencing Turns Online Ads into Real-World Results

Finding Gold in the Small Wins: How Tracking Niche Leads and Small Optimizations Creates Big Opportunities with Google Ads

If your brand isn’t clear, your sales message won’t land. Here’s how we make it connect.

11 Top AI Tips for Nonprofits to Save Time & Money

“Found You on ChatGPT”

Bringing A House Back to Life: The Making of ‘Home Again – A Restoration Story’

Breaking Up is Never Easy – Goodbye Andes Candies (It was us, not you)

Revitalize and Reignite Your Content Strategy: A Guide to Content Republishing

7 Steps to Plan & Launch a New Product on Social Media

Making Headlines: A Big Win for a Local Icon

How Public Relations Boosts Organic Traffic & Impacts SEO

Media Interview Best Practices

Handling a PR Crisis in the Digital Age

Navigating a Crisis with Public Relations

Media Training – How Do I Make the Most of Every Interaction

Preparing a Crisis Holding Statement: A Proactive Approach

Identifying Stakeholder Groups in Crisis Communication: Understanding Expectations and Experiences

Recruiting Top HR Talent? We Can Help.

Bringing A House Back to Life: The Making of ‘Home Again – A Restoration Story’

From Pitch to Page one: A PR Case Study

The Creative Company Wins Platinum in the 2023 MarCom Awards

From Clicks to Foot Traffic: How Geofencing Turns Online Ads into Real-World Results

The Creative Company Wins Gold in the 2024 MarCom Awards

Recruiting Top HR Talent? We Can Help.

Bringing A House Back to Life: The Making of ‘Home Again – A Restoration Story’

The Creative Company Takes Home a Telly Award

Should QR Codes Be Part of Your Video Marketing in 2025?

If your brand isn’t clear, your sales message won’t land. Here’s how we make it connect.

11 Top AI Tips for Nonprofits to Save Time & Money

“Found You on ChatGPT”

Identifying Stakeholder Groups in Crisis Communication: Understanding Expectations and Experiences

From Pitch to Page one: A PR Case Study

Breaking Up is Never Easy – Goodbye Andes Candies (It was us, not you)

Should QR Codes Be Part of Your Video Marketing in 2025?

7 Nonprofit Marketing Strategies to Unlock the Power of Year-round Giving

7 Steps to Plan & Launch a New Product on Social Media

From Clicks to Foot Traffic: How Geofencing Turns Online Ads into Real-World Results

Finding Gold in the Small Wins: How Tracking Niche Leads and Small Optimizations Creates Big Opportunities with Google Ads

11 Top AI Tips for Nonprofits to Save Time & Money

“Found You on ChatGPT”

Bringing A House Back to Life: The Making of ‘Home Again – A Restoration Story’

Breaking Up is Never Easy – Goodbye Andes Candies (It was us, not you)

Revitalize and Reignite Your Content Strategy: A Guide to Content Republishing

The Creative Company Wins Platinum in the 2023 MarCom Awards

Should QR Codes Be Part of Your Video Marketing in 2025?

7 Nonprofit Marketing Strategies to Unlock the Power of Year-round Giving

7 Steps to Plan & Launch a New Product on Social Media

11 Top AI Tips for Nonprofits to Save Time & Money

“Found You on ChatGPT”

Breaking Up is Never Easy – Goodbye Andes Candies (It was us, not you)

Should QR Codes Be Part of Your Video Marketing in 2025?

7 Nonprofit Marketing Strategies to Unlock the Power of Year-round Giving

7 Steps to Plan & Launch a New Product on Social Media

From Clicks to Foot Traffic: How Geofencing Turns Online Ads into Real-World Results