Crisis Support for Urgent Situations

When a situation is moving fast, you need judgment, discretion, and a clear next step. We assess the situation quickly and determine whether immediate engagement makes sense.

When the stakes are real and time is limited.

Many organizations don’t realize they are unprepared until it’s too late.

A crisis is not a routine communications challenge. It is a fast-moving situation with real consequences for your organization, your stakeholders, and your leadership team.

In these moments, speed matters, but judgment matters more. The wrong response can escalate risk, amplify attention, and erode trust.

We work with organizations facing active situations to assess what’s happening, identify the real risks, and determine the most appropriate next step. Our role is to provide clear, steady guidance so leadership can make informed decisions under pressure.

Our team has advanced training in crisis communications through the Public Relations Society of America (PRSA) and the Logos Institute for Crisis Management and Executive Leadership. We bring that experience to situations where clarity, discretion, and sound judgment are critical.

Next Step: Request Immediate Review

Active Crisis Response Form

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Are the media, reporters or influencers already involved?

Trust Takes Years to Build—And Seconds to Lose

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Clear Assessment

We help leadership assess what is happening, what is known, what is not yet known, and where communications risk is highest.

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Disciplined Messaging

We help organizations align on what can be said, what should not be said, and how to communicate with clarity under pressure.

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Steady Expert Counsel

In high-stakes moments, our role is to support decision-making with calm, experienced guidance—not add noise.

“We were really impressed with your team and what you provided, and it’s not always an easy crowd, so kudos to you. You were well prepared and brought structure to the conversation while still making room to explore our frolics and detours. The session and your guidance were tremendously helpful, especially compared to other experiences we’ve had. Thank you for your excellent work and thoughtful approach to crisis communications.

 
Rebecca Rapp
Ascendium Education Group, Inc.

“We were really impressed with your team and what you provided, and it’s not always an easy crowd, so kudos to you. You were well prepared and brought structure to the conversation while still making room to explore our frolics and detours. The session and your guidance were tremendously helpful, especially compared to other experiences we’ve had. Thank you for your excellent work and thoughtful approach to crisis communications.

 
Rebecca Rapp, General Counsel & Chief Privacy Officer | Ascendium Education Group, Inc.
Rebecca Rapp
Ascendium Education Group, Inc.

“There was an immediate connection with The Creative Company. The work they have done to support the nonprofit community really resonated with our team. That understanding of Madison’s nonprofit community, the people and organizations we work with, was important. The main benefit of working with The Creative Company is it’s somewhat of a full package, as consultants, as strategists , and allows us to rely on the relationships that they have with media; their tenacity with media relations and outreach and then coordinating all of the interviews.

Brett Lindquist
Ascendium Education Group, Inc.

“There was an immediate connection with The Creative Company. The work they have done to support the nonprofit community really resonated with our team. That understanding of Madison’s nonprofit community, the people and organizations we work with, was important. The main benefit of working with The Creative Company is it’s somewhat of a full package, as consultants, as strategists, and allows us to rely on the relationships that they have with media; their tenacity with media relations and outreach and then coordinating all of the interviews.

Brett Lindquist, Vice President - Communications and Community Engagement | Ascendium Education Group, Inc.
Brett Lindquist
Ascendium Education Group, Inc.

Thanks for treating Red Caboose as a true partner , and not just an account. You’re the best! I really appreciate everything you and The Creative Company did to help Red Caboose’s Grand Opening be such a grand event. The media coverage was among the best I’ve ever seen for a nonprofit grand opening. I could tell that this was more than an assignment for you; it was fun, special, and worthwhile.

Steve Goldberg
Capital Campaign Consultant, Red Caboose Child Care Center

Thanks for treating Red Caboose as a true partner, and not just an account. You’re the best! I really appreciate everything you and The Creative Company did to help Red Caboose’s Grand Opening be such a grand event. The media coverage was among the best I’ve ever seen for a nonprofit grand opening. I could tell that this was more than an assignment for you; it was fun, special, and worthwhile.

Red Caboose
Steve Goldberg
Capital Campaign Consultant, Red Caboose Child Care Center

“We’ve worked with The Creative Company for years and have definitely gotten our money’s worth! They are on top of things, insightful, flexible, and easy to work with. They are innovative and help us to be innovative too!

Brendon Smith
Communications Director, Willy Street Co-op

“We’ve worked with The Creative Company for years and have definitely gotten our money’s worth! They are on top of things, insightful, flexible, and easy to work with. They areinnovative and help us to be innovative too!

Brendon Smith, Marketing & Communications Director | Willy Street Co-op
Brendon Smith
Communications Director, Willy Street Co-op