Why The Creative Company is Different.


PR, Digital Skills and Congruency across Channels.

The Creative Company is an award-winning public relations, marketing, and web development firm. Our mission is to increase awareness, change the world around us for the better and help non-profits and companies connect with core customers and clients. 
Today’s consumer asks more of each of us. 

If your story isn’t crystal clear in the first :06 seconds, you will lose opportunities and revenue. Your brand story matters most. We will help you connect and engage across assets from press to web to social to print.

We provide our clients with counsel and program development across the spectrum of marketing, public relations, reputation and crisis management, online/digital strategy, advertising and other communications services.

Clients often engage The Creative Company when the stakes are high: during a brand launch, change in marketing roles, competitive threat or any period of fundamental change or transition. Clients come to us needing communications campaigns built on knowledge, research, and industry insights. 

Most of all, clients come to us for our proven ability to communicate effectively and our focus on data-driven results and work that inspires people to act.  

Meet the team.



Laura Gallagher

President and Founder
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"yes, we can!"

As the founder of The Creative Company, Laura balances her responsibilities between managing the agency's relationships with clients and staff and account leadership, executing and implementing successful marketing, PR and sales campaigns. Laura is one of 75 women to be recognized as a Trailblazer by the State of Wisconsin. She is a member of PRSA Counselors Academy, a 2017 Alumni of Babson College's 10KSB program and a 2016 grad of the Initiative for a Competitive Inner City all of which help her to lead clients towards success.
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Betsy Ezell

Senior Account Executive
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"my inbox is officially empty!"

Betsy is a Senior Account Executive at Creative Company where she leads a number of the agency’s accounts. She works with the agency’s retail, healthcare and nonprofit clients helping them to execute solid marketing plans and to insure their web development projects happen on time and on budget. Betsy has an extensive background in nonprofit and ministry development, specializing in sponsorship, fund development, social media, and email marketing as well as event planning. She is committed to hitting targets and reaching goals as well as making a difference in the world.
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Craig Hadley

Senior Web Developer
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"Hey, try this hot sauce."

Craig is a Designer/Developer specializing in transforming concepts and business objectives into websites and applications using responsive design. Craig combines his expertise in technology (CSS, HTML, JavaScript, WordPress, SEO, T-SQL, email marketing, etc.) with project tested experience delivering high quality, goal driven outcomes. Craig’s past work includes projects in the nonprofit, financial, and online commerce fields including authoring audit-tested software which has processed more than 50 million dollars in homebuyer assistance funds for first time homebuyers in Illinois and Wisconsin.
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Tracy Kapela

Art Director
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"It's the playlist, not me!"

Tracy is the Art Director at The Creative Company, where she fleshes out ideas and works her creative magic to bring them to life. With a background in logo and apparel design, branding, email marketing, social media graphic design, photography and lifetimes spent in a gym playing basketball, Tracy’s skills (and height!) bring new energy to what The Creative Company offers. She holds a B.S.E. in Health, Human Performance and Recreation and a B.A. in Graphic Design, both from UW–Whitewater.
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Lori Miazga

Chief Financial Officer
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"do you want that on the spreadsheet?"

Lori is the Chief Financial Officer at The Creative Company, where she oversees accounts payable/accounts receivable as well as financial management for the company. Lori has worked in business management and finance for nearly 30 years. She holds a B.S. in economics and finance from the University of Illinois at Urbana-Champaign and earned her MBA in finance at DePaul University.
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Kirstie Warren

Event Planner/Executive Assistant
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"Smiling is my favorite."

Kirstie is an event planner extraordinaire with a strong passion to provide each and every client with an outstanding experience. A compulsive list-maker and lover of the finer details, Kirstie is keen on organization and obsesses over "dotting every i and crossing every t." With a background in planning everything from intimate wedding ceremonies to large-scale corporate events, her favorite part about planning every event is seeing the initial vision come to fruition on event day, and the smiles on everyone's face.
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WHAT OUR CLIENTS SAY

“I didn’t know exactly what it would mean to work with Creative Company. Now I can’t imagine not having them.”


– Patti Segar, Executive Director
End Domestic Abuse Wisconsin