Crisis Communication


When to Start

It’s tough to think clearly when you’re in the thick of it. Over time, most companies face multiple crisis situations. The key to overcoming challenges in a crisis is to have a solid plan in place before the storm hits. Whether you need to communicate your message to employees, customers, vendors or the media, there are steps you can take now that will help you act with clarity later.

So many companies quickly spiral downward when faced with a crisis or struggle to recover once the worst is over. Our trained experts will guide you through a 7-step crisis communication process that can be applied to any situation and help you face the challenge with confidence and strength. It’s a priceless opportunity that may even put you in a position for emerging growth opportunities on the other side of the storm.

Prepare now. Make sure your message is heard by the people who matter most to your business. And if you’re in a crisis as you read this, we’re here to help you. How does the process begin? Give us a call at (608) 442-6336 or send us an email to book your free consultation.

Book a Free Consultation

Communication Coaching


  • Develop key message points
  • Prepare spokespeople for impactful media interviews
  • Create formal statements
Start

Media Relations Strategy


  • On air radio
  • Pitch news stories to reporters and editors
  • Write effective op-ed pieces
Start

Content Creation


  • Proper emotional signals
  • Produce print material, graphics, videos, podcasts and photography
  • Write blog and social media posts
Start

How to Create a Crisis Plan that Builds Trust

The goal in every situation (and the opportunity) is to build trust.

During the COVID-19 crisis, the opportunities to do so are exponential, intense and necessary. Having a straightforward crisis plan in place is crucial and we have developed the perfect crisis communication guide for you.

Whether you’re dealing with a crisis, planning a press conference, or even a cooking segment on a weekend morning show, The Creative Company offers media training for individuals or groups.

How does the process begin? Give us a call at (608) 442-6336 or send us an email to book your free consultation.

 
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The goal in every situation (and the opportunity) is to build trust. During the COVID-19 crisis, the opportunities to do so are exponential, intense and necessary. What should you do first?

Get our crisis planning guide today.

Field Lives

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NewBridge Madison announces new Food Bridge program live on NBC 15


On Set Interviews

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Wisconsin Ovarian Cancer Alliance spreads awareness of mission live on WKOW's morning show

Special Segments

Willy Street Co-op's "Eat Local" cooking segment on Ch. 3000

WHAT OUR CLIENTS SAY


We’ve worked with The Creative Company for years and have definitely gotten our money’s worth! They are on top of things, insightful, flexible, and easy to work with.


– Brendon Smith
Communications Director, Willy Street Co-op


Contact The Creative Company