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“I think you read too many books.”

One wouldn’t necessarily think of a book as a threat; but then again, knowledge is power. From the time I was very young, I loved reading. My mother read to us and she herself was a reader. Of all the things that have shaped me, this one thing has mattered the most. When we were very young, she was given …

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Cultivating seeds in the age of instant gratification.

There is much to learn from the simple idea of sowing and reaping, of planting and harvesting. For one, they don’t come in the same season. We sow in one season. We harvest in another. Oftentimes, while waiting for the seeds to take root and grow, we become impatient. While sowing, cultivating and waiting, some will abandon the cart, to …

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August Newsletter

Cedar Lake Ministries in Cedar Lake, Indiana partnered with The Creative Company to create a new brand leading website. The challenges of the old site were many but the biggest were a poor mobile experience, a difficult work flow to update or add new content, and a confusing picture of the opportunities available at Cedar Lake Ministries. The new site focuses …

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June Newsletter

Your website could be your greatest marketing tool. At first glance, a site that is slick, modern, uses parallax and icons and other popular features seems like a great site, right? But what about the user? Does the site help them take the action that will meet your organization’s goals? Does the site work with your strategic plan for increasing …

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FOUR TRENDS TO LEVERAGE 2017

Trust for brands is more elusive than ever. A fundamental shift is happening internally in companies as well as externally with clients and customers. Learn what is driving it and how you can leverage the paradigm shift winning the hearts and minds of your customers. Image courtesy of Edelman Trust Barometer How to encourage active consumption over passive consumption of …

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Why I Still Believe – #180in120

I believe. I believe my life is richer and more interesting, not because of how much money I have in my checking account, but because of the people in my life who come from all corners of the earth. I believe that education, knowledge and experiences determine the course of a person’s life. I believe these are the best investments we can make, and …